Back in the mid-20th century, they pushed the slogan, "Dare to Be Different."
It's original meaning was to be different from the non-Mormon world, to hold fast to LDS standards. But I think some subversives twisted it to mean dare to be unique rather than another Mormon conformist robot.
Every member a missionary. When you have sacrificed your kids to The Mormon Gods I think you probably believe your missionary work is finished. If not you didn't think it was a big sacrifice and/or you are a zealous overbeliever.
Shinehah, I remember the "Be Honest with Yourself" cards. These had short messages on them. As I recall the programs did not last too long.
For me it was highly significant, however. I was in early teens at the time and I was very impressed with that simple phrase. It eventually led me out of the Church because I wanted to be "honest with myself" about what I believed.
Another bumper sticker (this one from the late 60s-early 70s). Back then, there was an advertising campaign to encourage domestic travel with the tagline “Discover America.” Some enterprising Mormon printed bumper stickers that read: